Sunday, 28 March 2010
Wednesday, 17 March 2010
Tuesday, 16 March 2010
Do not worry, Dear Sister, I will not give you a lecture on marketing. You know, better than I, what styles sell, and what prices move the most. I am just pointing out some advice that could result in your name becoming better known and shown more. My guess is that galleries like what you create, but also know that they need to display what will sell the quickest in order to stay afloat. Finding out what styles of art are popular, that you can create better and at least as quickly than anyone (at affordable prices), is called “filling an unmet need” in marketing lingo.
Yes, it is commercial. and yes the art market is competitive. However, as you must admit, it is better than starving. PLEASE NOTE THAT I AM NOT SUGGESTING YOU COMPROMISE YOUR STANDARDS! I am only suggesting that you take note of what styles sell the fastest, and at what prices they sell, then use your talents to produce those same styles, but better than anyone else, for sellable prices. AVOID trying to force the market into what they “should” buy! For the time being, let the market guide you. Do a little research among galleries, and find out what sells the fastest, and where you can improve on the “unmet need”.
Thursday, 11 March 2010
Saturday, 6 March 2010
I highly recommend this post. I don't know anything about the website (yet) but I love this post on "Do you have the Wierdo Syndrome?"